If you are taking your first steps in the betting industry, you have probably come across the word Pay Per Head or PPH.
Moreover, you may have noticed that these companies advertise themselves as the best allies to start a betting business.
But what is a Pay Per Head Service? And, Are they really the best option to start a betting business?
Pay Per Head consists of a package of products and services that these companies provide to bookies.
These products and services include:
Betting lines and odds
Customer service staff
Betting website design and hosting
800 phone number for the betting business
Depending on the Pay Per Head provider, you may get more services, but this is the basic package you can expect from a good provider.
As you can see, this service package is complete and practically provides a bookie with everything he needs to operate a betting business.
Moreover, Pay Per Head companies provide all these services under the concept of SAAS (Software as a Service). This means that you can incorporate your own brand and name into your betting business.
At first glance, it might seem that the costs of a Pay Per Head service could be very high. But the truth is that these companies provide the complete package of products and services at a low cost. In most cases, Pay Per Head companies charge between $ 7 and $ 20 per active player.
Thanks to this low cost, a significant investment is not required to establish a betting business. In addition, with all the tools provided by the Pay Per Head provider, it is super easy to grow the business.
A Lucrative Business
The gambling industry is growing at a rapid rate. The industry is forecast to be worth $ 8 billion in the next two years.
If you want to get a juicy slice of this multi-million dollar pie, you must have a good Pay Per Head provider.
Having a good Pay Per Head provider guarantees that you will have all the tools to compete in the market. Besides that, you can manage your betting business effectively and efficiently.